Level9 EW-01 · Your page Ready a day after the question went in · ELT meeting Thursday · 30 min
Example · the East-West company from We've Done It Backwards

For the CEO · read before Thursday

Two no votes, and both are about how you do it. Nobody's against doing it.

Your COO is asking the ELT to sign one question: do we combine East and West support into one organization? West callers wait almost three times longer than East, and hiring hasn't fixed it.

What the room recommends

Combine into one support organization, keep both offices open through the switch, and don't cut over until a failover test has passed.

How the six seats voted

2 for · 1 no block · 1 conditional · 2 against

Saved a year

$640k

West lease plus one management layer

Cost to do it

$395k

One time

Pays back

~7 mo

If nothing below goes wrong

Jobs that change

14

All on the West side

Average hold time today

West 11:40 · East 4:10

Target is under 5:00 on both

Your two minutes

One decision, two no votes, three moves. Everything below backs it up.

Listen on the way in

1:39 · read by an AI voice · the script is below

0:00 / 1:39
  1. 0:00

    The frame

    Here's your two minutes before Thursday. One decision, two no votes, three moves.

  2. 0:05

    The decision

    Do we combine East and West support into one team? West callers wait almost 12 minutes. East waits 4. Hiring hasn't fixed it.

    The room says yes. Combine the teams, keep both offices open during the switch, and don't cut over until a failover test passes. It saves $640,000 a year, costs $395,000 once, and pays back in about 7 months.

  3. 0:32

    The votes

    Six seats. Finance and the West lead say yes. Legal won't block it. The East lead is in once their people are trained. Operations and HR said no.

    Here's what to remember. Both no votes are about how. Nobody's against doing it.

  4. 0:49

    Move one

    Give HR what they asked for. The 14 people whose roles are changing hear it first, before any announcement. It costs two weeks and turns a no into a yes.

  5. 1:00

    Move two

    Ask Operations for one thing, the date of the failover test. Then tie the switch to that test passing. No date, no signature.

  6. 1:08

    Move three

    Get ahead of the surprise. Your CMO thinks customer contacts are 8 percent higher than the file shows. That's about 3 more people on the team. The answer stays the same, so say it before anyone else frames it.

  7. 1:23

    In your pocket

    If the lease runs late and the CMO is right, payback stretches from 7 months to about 21. Still worth it. Just slower.

  8. 1:34

    Walk in

    One decision, two no votes, three moves. Make the moves, and let your COO sign.

3 rounds

Facts first, then a vote with conditions, then the final vote.

6 seats

Each one argued from its own data through its own agent.

14 checks

Facilitators checked every round. None of them vote.

1 claim cut

No seat had a source for it, so it came off the page.

Losing side kept

It stays on the page in its own words.

The losing side, in its own words

"We're signing a single point of failure for a customer who already waits too long. Show us failover working before the cutover date."

Operations seat · lost the vote, and its condition became the gate

Who's at the table

What each seat argued in the room, what would move them, and the number they need to bring. The amber card is the pushback that came in after the file went out.

COO

Brought the question · signs

Signs

Asked

"I want this signed Thursday or sent back with a page number."

What they need from you
Keep the room on the one question. Every side topic pushes the signature to another meeting.

Brings

The recommended answer and the plan behind it.In the file

CFO

Finance seat

For

Said in the room

"It pays back in about seven months if we're out of the West lease in year one."

What moves them
They're already in. Watch that they don't sell the seven months as a sure thing. It depends on the lease.

Needs

Legal's read on breaking the West lease this year.Coming from Legal

VP Operations

Operations seat

Against

Said in the room

"One queue fails as one queue, and we've never tested a failover."

What moves them
A failover test that passes before cutover. The room already made that the gate. They lost the vote and won the condition.

Needs to bring

A date for the failover test. Nobody has booked one.Missing

CHRO

HR seat

Against as sequenced

Said in the room

"Fourteen people hear it from us before any announcement, or I'm a no."

What moves them
Put the role conversations first in the plan. It costs about two weeks. It's the easiest yes you'll give all meeting.

Brings

The 14 roles and who talks to each person first.In the file

West support lead

Joins for this item

For

Said in the room

"We can't hire our way out of an eleven minute hold."

What moves them
Speed. They'll push for the earliest cutover date. That's where they'll clash with Operations.

Brings

Hold times by hour and the queue for the last 90 days.In the file

East support lead

Joins for this item

Conditional

Said in the room

"We'll take West's peaks once my people are cross-trained."

What moves them
A training plan with real hours in it. Say the cross-training is funded and they're a yes.

Needs to bring

The cross-training schedule. It's still a draft.Coming

General Counsel

Legal seat

No block

Said in the room

"Two notice obligations. Neither one stops the call."

What moves them
Nothing needed. They're the one who can settle the CFO's lease question, so ask them first.

Needs to bring

The landlord's position on the lease break. They haven't called yet.Coming

CMO

Not a seat in the room

The surprise

Replied to their page

"I'm a no for now. Section 5, Exhibit A. Our customer contact numbers are 8 percent higher than what's in the file."

What moves them
Settling whether the 8 percent changes the call or only the staffing. Their team is checking and says they'll have it tomorrow.

Needs to bring

The volume check, even if it's rough.Due tomorrow

Numbers that have to be in the room

If one of these is missing Thursday, the meeting turns into a second meeting. Two aren't ready yet.

The numberWho brings itWho'll ask for itStatus
Failover test date, and what passing meansVP OperationsYou, CFO, West leadMissing
Contact volume, the file's number against marketing'sCMOCFO, East leadDue tomorrow
Can we break the West lease in year one, and what it costsGeneral CounselCFOComing
Cross-training hours per East agentEast leadVP Operations, CHRODraft
Hold times by hour, last 90 daysWest leadEveryoneIn the file
The 14 roles and the conversation orderCHROGeneral CounselIn the file
Savings, one-time cost and paybackCFOYouIn the file

The money

The CFO's case is right on its own terms. It just assumes nothing slips.

West lease, gone after the switch$380k / yr
One management layer, combined$260k / yr
Saved every year$640k
Lease break fee$150k
Cross-training East agents$135k
Failover and phone system work$110k
One-time cost$395k
If the CMO's 8 percent is right: 3 more agents+$190k / yr

Months until it pays for itself

Counted from the day of the switch.

Nobody has put these two together. Each problem alone still pays back inside about a year and a half. Both at once push it to almost two years. That's the question to ask the CFO.

Where the arguments will be

Three fault lines. You can settle all three in the room if you know them going in.

Speed against safety

West leadwants it fastVP Opswants proof first

West holds keep climbing, so the West lead will push for a date. Settle it by tying the cutover to the test result and leaving the calendar out of it. Ask Operations for the test date and let the cutover follow.

Who hears it first

CHROpeople firstCOOwants to announce

HR's no is about order. Move the 14 conversations ahead of any announcement. It adds about two weeks and turns an against into a yes.

The number nobody reconciled

CMO8% more contactsCFOthe file's number

If marketing is right, you need about 3 more agents. That changes the staffing plan. It doesn't change whether to combine. Say that out loud so the 8 percent doesn't sink the whole call.

Three questions only you should ask

  • To VP Operations

    "What date can you show me failover working?"

    If there's no date, the plan has no gate. Don't sign without one.

  • To the CFO

    "What does payback look like if the lease slips and the CMO's number is right?"

    Know the answer before you ask: about 21 months. Still worth doing, just slower.

  • To the CMO

    "Does your 8 percent change whether we do this, or only how many people we need?"

    The honest answer is the second one. Let them say it.

Don't say "customers won't notice." The room cut it. If someone says it, ask for the source.

How to run the 30 minutes

  1. 0 to 5

    COO states the question and the recommended answer. One sentence each.

  2. 5 to 10

    HR's order first. Agree the 14 conversations happen before the announcement. Quick win, sets the tone.

  3. 10 to 18

    Operations' gate. Get a failover test date on the record and tie the cutover to it.

  4. 18 to 25

    The CMO's 8 percent. Agree it's a staffing question and give it an owner and a date.

  5. 25 to 30

    COO signs or sends it back. A send-back has to point at a page.

Before Thursday

Four short notes that fill the gaps before anyone sits down. Copy and send.

To VP Operations

Bring a date for the failover test on Thursday. It's the gate for the whole plan.

To General Counsel

Can you get the landlord's position on breaking the West lease before Thursday?

To the CMO

Send me your 8 percent volume check before Thursday, even if it's rough.

To the East support lead

Bring the cross-training schedule Thursday. A draft is fine.

If it's a yes, who does what

Every job has an owner and a date before anyone leaves the room.

Day 1 to 14

Talk to all 14 people whose jobs change

CHRO

Day 30

Send both notices and start the lease exit

General Counsel · CFO

Day 30

Cross-training schedule locked

East lead

By day 75

Failover test passes

VP Operations

Day 90

Cutover, only if the test passed

COO

Reopen if the failover test fails Reopen if West hold times rise during the switch Reopen if the lease exit slips past year one